8. Advice in British Accents

Everything sounds better and is more well received when it's spoken in a British accent.  It's true.  It's even better when it comes from great thinkers in the industry.  I was browsing the for information on the cannes lions awards and found this.  A great montage of informative and inspirational videos. These videos are supposed to help you learn how to win the Cannes Lion for Creative Effectiveness, but the points they make are universal.

Important Stuff :

Guy Murphy JWT London

1. Focus on the EFFECT
2. Numbers are your friend
3. Know the data early and always

James Hurman Colenso BBDO New Zealand

1. Stand Out!!
2. Tell a great story in a clear way

And just to break up this text with some great visuals, in case you were getting tired of all those words here are a few of my favorites.

McDonald's Leo Burnett London There's a McDonalds For Everyone

And everyone's favorite: W + K Portland The Man Your Man Could Smell Like.  It never gets old.